Expand Your Messaging Reach: Introducing Cents Global Messaging

Every customer deserves a great experience, no matter what language they speak or where they're from. Running a laundromat business means serving your whole community. And communities are diverse. Your customers speak different languages, come from different places, and expect communication that feels personal and clear.

We're excited to introduce Cents Global Messaging: a set of powerful new communication tools designed to help you reach more customers, in more languages, with messages that are entirely your own.

Say exactly what you want, the way you want to

Your customers rely on order notifications to stay informed, but until now, those messages looked the same for every Cents operator.

With Order Update Customization, you're in full control of every message your customers receive. Edit the copy directly, turn specific notifications on or off, and preview exactly what your customers will see — all from the Cents Business Manager. Whether you want to add a personal touch, highlight a promotion, or simply trim the message down, the power is yours.

No more one-size-fits-all. Your messages should sound like you.

Speak your customers' language, literally

Your community speaks more than one language. Now your laundry notifications can too.

Cents now supports 10 of the most widely used languages in the US, so you can send order updates to customers in the language they're most comfortable with. Customers can set their language preference directly on the Live Link or during check-in through the Cents Employee App and you can manage it all from the Business Manager.

Want to customize the message copy per language? You can do that too. Auto-translate any notification in one click, then fine-tune the copy to match your voice for each language.

Understand every conversation, no matter the language

Message Thread & Call Transcript Translation

Your team works hard to serve every customer who reaches out. But when those conversations happen in a language your staff doesn't speak, things can get complicated fast.

With the new translation feature inside Cents Assist and Cents Accelerate, your team can now translate incoming message threads and call transcripts with a single click — right inside the platform. No more copying text into a separate tool or guessing at context. Just clear, instant understanding so you can respond with confidence.

Serving non-English speaking customers has never been more manageable.

Reach customers beyond US borders

International Phone Numbers

Your business is growing and for many operators, that growth includes customers with international phone numbers. Whether they're from out of the country or simply using a non-US number, you shouldn't have to turn them away.

With International Phone Number support, you can now create customer profiles, send communications, and place online orders using non-US phone numbers. No more friction. No more workarounds. Just a seamless experience for every customer who walks through your door.

The bottom line

Great communication is one of the most powerful tools you have to build customer loyalty and grow your business. These new features give you more control, more reach, and more ways to connect — so no customer feels like an afterthought.