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Cents announces $140 million Series C: The largest investment in laundry technology history | Read the full announcement

Cents Assist Update: New AI Customer Service Features for Laundromats

What's New in Cents Assist

Introducing Smarter Assist: a meaningful upgrade to Cents Assist that gives your AI customer service agent more reliability, more flexibility, and the ability to do more for your customers on its own. Here's everything that's new.

Never Miss a Call Again

One of the most common frustrations with any phone system is what happens when no one picks up. With secondary escalation, you can now add a fallback phone number to your Assist setup. If your primary escalation line is busy, goes unanswered, or drops due to an issue, Assist automatically routes the call to your backup number. No dropped calls, no dead ends.

Staying in the loop just got easier too. Turn on email notifications for escalations in your Notifications settings and you'll get an email every time a call is escalated, not just when Assist AI is off or bypass transfer is on. It's a simple toggle that keeps you informed without requiring you to monitor anything manually.

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Your Agent, Your Voice

Cents Assist already sounds good. Now it can sound exactly how you want.

The new Voice Customization settings let you control the agent's tone, how quickly it responds, and how it handles interruptions, all from Speech Settings. Whether you want your agent to feel warm and unhurried or crisp and efficient, you're in control.

For operators serving Spanish-speaking customers (or other supported languages), language-trained voices take things further. When Assist detects that a caller is speaking Spanish, it automatically switches to a voice trained in that language. No friction, no accent mismatch. It just works. (Ask your Cents team about enabling this feature.)

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Smarter Routing for Multi-Location Operators

If you run multiple locations with similar-sounding names (think Hollywood and Hallandale), you know how confusing location routing can get. The new number pad fallback solves this. If Assist can't confidently identify which store a caller is trying to reach after one attempt, it asks them to press a number to select their location. Clean, simple, and no more misdirected calls. (Ask your Cents team about enabling this feature.)


Assist Can Now Place Pickup & Delivery Orders

This one is big. Existing customers calling operators who use their own drivers can now place a pickup and delivery order directly over the phone with Assist, no human needed. Your AI customer service agent handles the whole interaction autonomously, start to finish.

Right now, this is available for existing customers with own-driver operators.

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Less Setup Work for Multi-Store Operators

Managing settings across multiple locations has always been tedious. Copy to all location settings changes that. Configure one location exactly how you want it, then push those settings to all your other locations in a single action. It's a real time-saver if you're running five stores or fifteen.

We also added a Machines & Pricing tab in Location Settings. Instead of manually typing your washer and dryer details into FAQs, you can now pull that information directly from Cents Business Manager. One source of truth, no duplication.


Store Closures That Communicate for You

When you add a store closure to a location, Assist now automatically creates an Announcement so callers know about it. When the closure passes (or you delete it), the announcement disappears on its own. No extra steps, no forgetting to update your phone system.

Always On, Always Improving

Cents Assist has always been built to take work off your plate. These updates push that further, giving your AI customer service agent the tools to handle more calls, serve more customers, and keep your operation running smoothly without adding to your to-do list.

Learn more about Cents Assist or schedule a demo to see it in action.